The Competitive Advantage
tag: lead nurturing
July 5, 2019
I just published my 400th blog post!
Yeah… it’s a little hard to believe, but this is the 400th blog post I’ve published since Harpeth Marketing opened its doors a little over 7 years ago. And it’s not just the blog posts… we’ve also published a dozen eBooks, numerous Tip Sheets, as well as delivered several conference presentations and a bunch of webinars.
There’s a ton of time and [some] money rolled up in all that content. Has it been worth it?
The answer is a big, unequivocal “YES!” And here’s why…Continue Reading
September 18, 2018
5 Follow-up Strategies for New Sales Leads
Suppose you decide to create and make a White Paper available for download from your website.
And suppose that 50 people – some clients and some ‘potential’ clients – download it in the first three days.
That’s great! Now what?Continue Reading